LUXURY SOCIAL CONTENT CASE STUDY
From Cask to Concept.
A TASTE OF THE PROJECT
VISUAL IDENTITY FOR A GLOBAL WHISKY EXPERIENCE
Universal Whisky Experience, founded by Mahesh Patel, is a premier luxury brand that celebrates whisky at its finest. It’s known for hosting some of the world’s most exclusive tastings—bringing together rare spirits, legendary distillers, and a global community of enthusiasts. More than just events, UWE crafts refined experiences where learning and luxury come together.
Visual Distillation.
MY CRAFT, THEIR STORY
I created luxury social graphics using photo assets from premium whisky brands, enhancing each one with custom compositions to tell deeper, more authentic visual stories. These visuals spotlighted featured bottles and distilleries and were tailored for sharing across multiple media platforms.
VISUAL PAIRINGS FOR PREMIUM POURS
From tasting packages to spotlight profiles, I crafted custom event graphics that highlighted every key experience. Each design reflected UWE’s luxury brand identity with clarity, elegance, and cohesion across all promotional materials.
FRAMING THE EXPERIENCE
ICONS OF THE POUR
Designs backed by legendary whisky labels.
The Spirit of Sophistication.
CREATIVE DIRECTION
THE DESIGN OF DISTINCTION
The design direction was inspired by the craftsmanship of fine whisky itself—warm tones, elegant typefaces, and clean layouts that speak to rarity, tradition, and taste. Each graphic was crafted to immerse viewers in the world of UWE, a space that is exclusive and rich in storytelling.
CRAFTING THE CRAFTSMEN
Highlighting the legends shaping the world of whisky.